36Kr Holdings Inc. has announced the launch of its 36Kr Media Lab in Silicon Valley. The lab will focus on embracing the revolution of large language models (LLM) in the content creation industry and optimizing the application of artificial intelligence (AI) for the new economy sector.
The lab’s first project, called “Empty Office,” aims to explore scenarios where AI can think and work like humans, increasing content production efficiency and reducing costs. Through this project, 36Kr is developing innovative media solutions that transform traditional video, graphic, and text communications into avant-garde dialogues between customized AI characters and audiences. These network-based dialogues will be driven by real-time data generation and accessible anytime, anywhere.
The lab is also tailoring its LLM to the new economy sector. By utilizing financial and business datasets, the lab has trained its LLM to thoroughly understand and analyze business information. This allows for accurate analysis and interpretation of business nuances, ensuring the production of rigorous and up-to-date business and financial analysis.
The lab’s LLM-empowered “Empty Office” is capable of quickly and efficiently creating informative content for the new economy sector. For example, during a business event, an AI agent can instantly extract relevant data from the database, perform a comprehensive analysis, and issue reports within seconds. This provides 36Kr’s media platform with a competitive advantage in delivering business and financial-focused content.
The launch of 36Kr Media Lab demonstrates the company’s commitment to integrating AI technology into content creation and extending the boundaries of media. The company aims to elevate the efficiency and quality of content production and foster a superior content ecosystem encompassing business, finance, and technology.
Overall, 36Kr Holdings is strategically positioning itself to drive long-term growth by adopting and developing AI tools in line with the rapid advancement of technology.
