Case Study 3 Quiz

Who filed the complaint in this case?

What were the allegations made by the complainant?

Merck Serono provided reasonable levels of hospitality to UK health professionals.
Merck Serono provided scientific congresses and meetings with lavish, extravagant, and deluxe hospitality.
Merck Serono provided UK health professionals with economy air travel.
Merck Serono did not provide any hospitality to UK health professionals.

Which two international conferences were mentioned in the complaint?

The American Society for Reproductive Medicine and the European Society of Human Reproduction and Embryology.
The British Fertility Society and the European Society of Human Genetics.
The Royal Society of Medicine and the European Society of Reproductive Endocrinology.

What was the complainant’s concern about Merck Serono’s behavior at the conferences?

That the excessive hospitality was responsible for bringing the pharmaceutical industry and into disrepute.
That the hospitality did not meet the expectations of the health professionals attending the conferences.
That Merck Serono's hospitality was insufficient compared to that of other pharmaceutical companies.

How did Merck Serono respond to the complaint?

It acknowledged the concerns raised and committed to improving its behavior.
It denied any wrongdoing and refused to cooperate with the investigation.
It expressed disappointment at the complaint and argued that it took its obligations under the Code seriously.

What support did Merck Serono provide to health professionals attending the ASRM conference?

Flights and accommodation in premium class.
Registration fees, flights, and/or accommodation in economy or premium economy class.

What was the maximum allowed amount per head for dinner according to Merck Serono’s meetings and hospitality SOP?

Was the provision of premium economy tickets and world traveller plus tickets a breach of the Code?

Was there a breach of the Code regarding the subsistence provided to the Merck Serono delegation during the ASRM conference?

Was the subsistence provided during the gala dinner held in the Tower of London a breach of the Code?

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