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Medicalgogo is a leading provider of gamified learning solutions for the pharmaceutical industry. With a clear vision, Medicalgogo ensures that its gamified learning solutions align with the objectives and requirements of its clients in the pharma industry.

Understanding the Client’s Vision

Before embarking on the development of a gamified learning solution, Medicalgogo focuses on understanding the client’s vision. This involves conducting thorough discussions and meetings with the client to identify their learning goals, desired outcomes, and target audience. By gaining a deep understanding of the client’s vision, Medicalgogo can tailor their solution to meet their specific needs and objectives.

During this stage, Medicalgogo also collaborates closely with the client to define the key performance indicators (KPIs) that will be used to measure the success of the gamified learning solution. These KPIs could include metrics such as learner engagement, knowledge retention, and behaviour change. By establishing clear KPIs aligned with the client’s vision, Medicalgogo ensures that its solution will effectively address the client’s desired outcomes.

Creative Brainstorming and Conceptualisation

Once the client’s vision is fully understood, Medicalgogo’s team of experts engages in a creative brainstorming and conceptualization process. This involves generating ideas and concepts that will form the foundation of the gamified learning solution. Medicalgogo’s team explores different game mechanics, storytelling techniques, and interactive elements that will enhance learner engagement and knowledge acquisition.

During this stage, Medicalgogo also considers the client’s branding and visual identity to ensure that the gamified learning solution aligns with their overall corporate image. By incorporating the client’s branding elements, the solution becomes a seamless extension of their existing training materials and resources.

Prototyping and Iterative Development

After the creative brainstorming and conceptualization phase, Medicalgogo moves on to prototyping and iterative development. In this stage, the team creates a prototype of the gamified learning solution, which serves as a visual representation of the final product. This prototype allows the client to provide feedback and make necessary adjustments before full development begins.

Medicalgogo believes in an iterative development approach, meaning that the solution goes through multiple rounds of refinement based on client feedback and user testing. This ensures that the gamified learning solution evolves into a highly effective and engaging tool that aligns perfectly with the client’s vision and learning objectives.


Medicalgogo’s final step in the process of creating gamified learning solutions for the pharma industry – vision – plays a crucial role in ensuring the success of the final product. By understanding the client’s vision, engaging in creative brainstorming, and following an iterative development approach, Medicalgogo delivers gamified learning solutions that not only meet the client’s objectives but also exceed their expectations.